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Why do you need ID to buy from an Apple Store?


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I just went onto the Apple website and it says if you want to purchase an Iphone 4 sim free you have to reserve it online and then collect it at a certain time of day, Then when you arrive you have to provide government provided ID or something, What is that all about? Just to buy a sim free mobile.

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It's because they are limited to two phones per person at most.

This is to prevent people making a business out of it, selling the phones at hugely inflated prices in countries where it is not yet available, or only together with a contract.

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