willman Posted February 7, 2017 Share Posted February 7, 2017 I run a successful sports club. It was resurrected from a failing club of 8 members to one now with 30+ members. Historically the club was mixed sex but over the years female participation has dropped off and we are now almost(not quite) exclusively male. In the past we have tried Open Days to the general populace which has been almost 99% failure. I/We are looking at proactive promotion/publicity to attract lady members - this would allow us to grow the club and diversify the league/team participation. Anyhow does any one have any ideas where to promote such a thing? Obviously we'll poster the post office and local supermarket notice boards. Link to comment Share on other sites More sharing options...
Flanker7 Posted February 7, 2017 Share Posted February 7, 2017 Why? Your 'club' has evolved to fit its members. Don't insult females when they have obviously used their heads and voted with their feet. Link to comment Share on other sites More sharing options...
willman Posted February 7, 2017 Author Share Posted February 7, 2017 (edited) Why? Your 'club' has evolved to fit its members. Don't insult females when they have obviously used their heads and voted with their feet. Simple really the club isn't now what it was. Under the old guise, marital issues and a lack of competitive/supportive male players for mixed games weren't there. None of the old team are there and 90% of the current players would relish the challenge of playing in mixed teams. (we do have lady members by the way who have joined over the past 24 months,just not enough of them) ---------- Post added 07-02-2017 at 10:49 ---------- What sport? Badminton - the female interest in it is reducing drastically by all accounts. Some leagues even allow teams of 4 instead of 6 as the numbers in the clubs are so poor. Edited February 7, 2017 by willman Link to comment Share on other sites More sharing options...
barleycorn Posted February 7, 2017 Share Posted February 7, 2017 Do none of the male members have female SO's? Do the female members not have any fe3male friends? Link to comment Share on other sites More sharing options...
tzijlstra Posted February 7, 2017 Share Posted February 7, 2017 A basketball session I used to attend before knackering my knees had a similar problem. The key problem there is the physical aspect of the sport, can't really see that being an issue with badminton though? Have you tried an 'open session' for women to try the sport? Might be worth talking to them (if they come) to find out what might stop them from coming? Also consider advertising at local secondary schools - most female sports participation drops off after school - not progressing into local organised sport as far as I know. Link to comment Share on other sites More sharing options...
ihpb Posted February 7, 2017 Share Posted February 7, 2017 Are you associated with any governing bodies like Badminton England? Do you have policies or code of conduct for players? Is the price right? Link to comment Share on other sites More sharing options...
Futures Red Posted February 7, 2017 Share Posted February 7, 2017 Simple really the club isn't now what it was. Under the old guise, marital issues and a lack of competitive/supportive male players for mixed games weren't there. None of the old team are there and 90% of the current players would relish the challenge of playing in mixed teams. (we do have lady members by the way who have joined over the past 24 months,just not enough of them) ---------- Post added 07-02-2017 at 10:49 ---------- Badminton - the female interest in it is reducing drastically by all accounts. Some leagues even allow teams of 4 instead of 6 as the numbers in the clubs are so poor. Maybe its not as popular now. Women seem like their more into football, rugby etc. Link to comment Share on other sites More sharing options...
Mister M Posted February 7, 2017 Share Posted February 7, 2017 (edited) Simple really the club isn't now what it was. Under the old guise, marital issues and a lack of competitive/supportive male players for mixed games weren't there. None of the old team are there and 90% of the current players would relish the challenge of playing in mixed teams. (we do have lady members by the way who have joined over the past 24 months,just not enough of them) ---------- Post added 07-02-2017 at 10:49 ---------- Badminton - the female interest in it is reducing drastically by all accounts. Some leagues even allow teams of 4 instead of 6 as the numbers in the clubs are so poor. Show them your shuttlecocks, that'll attract the ladies Perhaps on a more serious note has the OP tried advertising at the local sports centre - those who go there will probably be sporty, and may be looking for extra activities. Edited February 7, 2017 by Mister M Link to comment Share on other sites More sharing options...
Berberis Posted February 7, 2017 Share Posted February 7, 2017 I run a successful sports club. It was resurrected from a failing club of 8 members to one now with 30+ members. Historically the club was mixed sex but over the years female participation has dropped off and we are now almost(not quite) exclusively male. In the past we have tried Open Days to the general populace which has been almost 99% failure. I/We are looking at proactive promotion/publicity to attract lady members - this would allow us to grow the club and diversify the league/team participation. Anyhow does any one have any ideas where to promote such a thing? Obviously we'll poster the post office and local supermarket notice boards. Whatever the opposite to a milkshake is I suspect. Link to comment Share on other sites More sharing options...
melthebell Posted February 7, 2017 Share Posted February 7, 2017 some would see your quest as "positive" discrimination Link to comment Share on other sites More sharing options...
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