Carling admits it's lager is weaker than advertised

[taxman]

Those in the know have always known that Carling is more akin to water than proper lager. Now they've admitted it themselves.

 

How they can't be prosecuted under the trades description act is beyond me.

[melthebell]

apparently theyve not done anything illegal Oo

[mickey finn]

Hendersons have been doing it for years.

[melthebell]

Hendersons have been doing it for years.

or your tastebuds have got weaker

[I1L2T3]

Have they sold any Carling that is 4% at any point in the last few years? Article doesn't say.

[melthebell]

Have they sold any Carling that is 4% at any point in the last few years? Article doesn't say.

i read a bbc one earlier and it said it had been lowered since 2012

[cgksheff]

The norm in the industry is to show ABV for beers etc. to one percentage point.

 

For Carling just to say 4% was implying 4.0%.

 

They claim that an error of .5% is acceptable. I haven't found that in any guideline. I have found .3%, but am happy to be shown otherwise.

I also would like to see them show when they have sold their lager at 4.5% at no extra charge? They won't, because the taxman would hav'em.

 

But let's face it - a margin of 0.3% in 3.7% is a variation of 8%.

 

When prices are being based on ABV, this can be worth around 25p per pint.

[JNewton69]

Those in the know have always known that Carling is more akin to water than proper lager. Now they've admitted it themselves.

 

How they can't be prosecuted under the trades description act is beyond me.

 

It's always been Gnat's ****.

[Guest]

Hendersons have been doing it for years.

 

Never had Hendersons relish so I can't vouch for its taste but I was in a shop the other day when a woman dropped a box of them which smashed; the smell of it was very strong and I could even "taste" it on my tongue.

[I1L2T3]

i read a bbc one earlier and it said it had been lowered since 2012

 

Doesn't surprise me. Having toured a smaller brewery recently, even the smaller places have control systems that get the ABV into a narrow range for their regular brews.

 

I'd imagine the control systems used for mass brewing ensure that the ABV is always just right for tax purposes.